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Why say hotel aromatherapy is the magic weapon of hotel marketing?

Form:本站 Number: Time:2021-07-28 09:55:06

    There is an understanding in hotel management that the first 10 minutes in a place, whether good or bad, will make a clear impression on guests.Therefore, in the first 10 minutes, how to create a good "brand impression" before the core service content is delivered to customers is a topic that the hotel industry has been studying.After the development of traditional visual marketing and sound marketing, smell has become another sensory experience of the hotel's new "invasion".Foreign hotels will be the first to expand the boundaries of marketing to people's sense of smell, with a specific smell to attract consumer attention, memory, identification, and ultimately the formation of consumption.


    The travelers coming from afar who are in a hurry or neither in a hurry nor in a slow hurry also have the formal needs of business reception.As the night came, the lights around gradually up, where there is passion, where there are also fall.Angelica came to a hotel full of splendor.Step into the hall of a moment, a kind of delicate fragrance on the face, the hotel fragrance I do not know is fruit fragrance or floral or mixed with chocolate and wine fragrance.


     We thought, "How do we make the hotel experiential?"For example, take home some beautiful memories in a bag.Especially a few concise, but absolutely not simple sweet atmosphere.They need a kind of incense to soften their mood and weariness of the day, and we also need a kind of incense to receive their arrival.They must also accept that the entrance hall can touch their senses in such detail.The olfactory pleasure of hotel fragrance has gradually become an important indicator for selecting a good hotel.

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